TruFru: Launching and Influencing in Style and Good Taste
Duration : 00:02:16
To celebrate its launch with one of the nation’s largest retail chains, TruFru used our 10” x 10” x 4” Boxcar custom packaging to send a very special gift to its top brand ambassadors. It was important for the company to align its influencers on a cohesive marketing message—the deliciousness of its product, big news, and the fresh feel of its branding. In collaboration with a distributor partner and TruFru, we fully customized these gift boxes and their contents for a 100% Boxcar branded experience.